Advanced Decisions is turning 40 this year. That’s amazing to me. I’ve been spending some time thinking about what’s lead to this longevity and the one thing I keep coming back to is relationships.
We have customers we’ve been doing business with for 20+ years. In such a crowded marketplace, they have many choices, but have formed bonds with us and trust us. Even when the individuals change companies, they still remember and call us. We recently got introduced to a brand new company in just this manner.
We also have employees that we’ve known for close to 20 years. They’re our “go to” people. When we have a tough challenge we immediately think of Brad, or Jose, or Linda, or Dave, or many of the others we’ve worked with “forever”.
We even have service providers that we’ve known for that long. In fact, the company that does our internal IT troubleshooting is owned by one of my very first mentors, way back when I was a Northeastern co-op student working at Pitney Bowes.
The continuity of these relationships is comforting and stable, but would be boring if not for the new – the new employees like Zach, Jovin and Joanne, the new clients like ClearView Edge and Wilkes, the new vendors like Response and many others who keep us growing and evolving even as we retain our “roots”.
I’m incredibly grateful for the presence of those that have been part of Advanced Decisions’ success, whether for 20 years or 2 months. I hope you all can come and celebrate with us on Thursday May 13th here at our offices. To another 40!!!
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