I give and get a lot of referrals. In fact, just this week I referred a company I had just met to my business banker, who has been a great resource for us. I was happy to do it, happy to be able to help my new contact, and certainly happy to give my banker the opportunity. Now in the interest of full disclosure, the new company is a prospect, but I have done the same, many times before, for companies and individuals that were not prospects.
Recently we’ve had three different people ask about compensation for referrals that lead to business. I have to confess, I was a bit surprised – I had never thought of doing that before.
I’m happy to give referrals without any expectation of getting something in return. Especially, in the kind of economy we’ve had for the past year or so, I feel like anything any I can do to help a good business prosper is a positive contribution, and besides, it just feels good! We’ve gotten so many referrals over the years, so I also feel a bit like I’m paying it forward. I also like to refer business in which I have confidence.
I wonder, is there a “conflict of interest” if you are receiving payment? I can’t help but wonder, what do others do? Do you pay for referrals? Do you expect something in return?